Hit him in the nose and get 100 points.
Ski Bums, an international LGBT skiers and snowboarders club, staged a protest in opposition of Russia's anti-LGBT laws Tuesday in New York City, asking passers-by to toss snowballs at a massive banner bearing the face of Vladimir Putin.
Tony Merevick/BuzzFeed
Ski Bums teamed up with NYC-based advertising agency Grey to put on the game. Organizers spent over six hours Monday filling several coolers with snowballs.
"We are taking shots at Putin with snowballs. It's the Olympics and we're all about equality and we believe that everyone should be free to be who they want to be," organizer Shannon May told BuzzFeed.
"It's winter time, we're going to get hit with another blizzard here in New York, so we figured let's put the snow to good use," she said.
Tony Merevick/BuzzFeed
With the Winter Olympic Games underway in Sochi, Russia, Ski Bums placed Olympic Rings over Putin's face and assigned them with point values. Hitting Putin square in the nose earns you 100 points.
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