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Tuesday, February 18, 2014

6 Things Facebook Knows About Your Love Life

Women like older men, relationships that start in winter last longer, and Jedis have a tough time, according to Facebook’s data geeks.


Facebook knows a frightening amount about how we live our lives, particularly how people relate to one another.


Facebook knows a frightening amount about how we live our lives, particularly how people relate to one another.


And just to prove the point, its data science experts have been providing some insight into how relationships are formed (and broken), according to anonymised user data.


While interesting to look at, this kind of information and analysis will be very interesting to Facebook's commercial partners.


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On average, men are 2.4 years older than their female partners.


On average, men are 2.4 years older than their female partners.


Facebook says men are the older partner in heterosexual relationships 67% of the time while woman are older in 13%.


As people get older, the age gap in their relationships grows, says Facebook. This is because the younger people are, the more likely it is they met in school.


Egypt has the highest age difference, according to Facebook data - men are 5.09 years older then their female partners on average. Scandinavian countries have the most same-age relationships.


Facebook: facebook-data-science


The first 12 months are crucial when it comes to determining whether a relationship will last the distance.


The first 12 months are crucial when it comes to determining whether a relationship will last the distance.


So relationships that make it past two years are far less likely to split up compared to one at six months.


Facebook says, in its analysis of longterm relationships: "About half of all Facebook relationships that have survived three months are likely to survive to four years or longer."


Plus, relationships that start in the Winter have a higher chance of lasting than ones starting in other seasons. On the flipside of this, Facebook also says that May to July is the most popular time for breakups.


Facebook: facebook-data-science


People post loads of Facebook updates in the months before a relationship, but once it's "official" they get quieter.


People post loads of Facebook updates in the months before a relationship, but once it's "official" they get quieter.


During the 100 days before a relationship starts, Facebook's data shows that posts increase as people share funny things - to their friends generally and to their prospective partner. It's generally rude to play on your phone while you're supposed to be talking to someone, so there's that.


Facebook: facebook-data-science




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